In support of the hard working American farmers who help grow their high-quality ingredients.
Coors Light last Friday (2/15) called on bar patrons across the country to toast the nation’s farmers.
The celebration, hashtagged #ToastToFarmers, paid tribute to the men and women who harvest the ingredients that go into the World’s Most Refreshing Beer. It’s also the latest riposte to Anheuser-Busch for spending millions on national ads during the big game attacking Coors Light and Miller Lite for using corn syrup in the brewing process.
Watch below as MillerCoors CEO Gavin Hattersley celebrates with IOWA Farmers!